It is important to conduct market research in order to understand your customers plus your competition more. Also, this essential component of your small business success can help identify trends, which affect sales as well as your profitability. However, conducting any successful market research involves planning as well as strategy. Below are some of the […]
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Pioneering Fraudsters
Fraud: the art of the charlatan. It is the means through which the very best of thieves indicate their genius and a practice that goes back thousands of years. Here are the accounts of two of history’s memorable fraudsters.
How fridge freezers changed the way we live
Before the advent of refrigeration we were limited in the types of food we could store in our homes. Very wealthy families could afford to have a dedicated ice house but these were understandably rare and beyond the reach of most people. Image Credit The importance of refrigeration It has been understood for centuries that […]
Swipely Introduces a Credit Card Based Loyalty Program
A lot of different avenues have been tried to help businesses set up loyalty programs. Some have come to the trouble of setting up loyalty cards specific to the business. Others have tried to go the online route, while others try and tap into the mobile niche and create specific apps for businesses. Surprisingly one […]
A Women’s Guide to Finding the Right Fit Jeans
Jeans have been a staple of every woman’s wardrobe since they launched on the fashion scene. Durable, long-lasting and hard-wearing, they never go out of style. Jeans can be dressed up or down, and finding the perfect pair is a never-ending quest for most discerning females. The good news is, there are a few tricks […]
Why It Is Bad News That Most Clinical Trial Findings Don’t Get Published
While it is important to have all the facts available when it comes to clinical trials, there are a number of reasons that many clinical trial findings do not end up getting published. Image Credit The problem with this is that the important information contained in these trials could be used to help a doctor […]
Interesting Facts about Giant Tortoises
Giant Tortoises have become an endangered species. The most famous of their kind originate from the Galapagos Islands. Here, they have been living for thousands of years. They are the longest living vertebrates in the world, the oldest of which is said to have lived to approximately 152 years of age. However, it is possible […]
Three Misconceptions You Need to Get over about Software Testing
Testing is an important part of delivering a quality software product, but its role is frequently not understood. There are a number of myths that surround testing that lead to a negative view of what it is and does. Here are three misconceptions about software testing that can’t go unchallenged. Image Credit Testing Demonstrates There […]
3 Factors to Determine if you should outsource your Web Marketing
Business is a complex machine full of different moving parts. From the name to the colors to shipping method, everything you choose affects your success. If you are a business owner you know the parts required in order for your company to run smoothly. One of the most important parts of the business machine is […]
Why You Should Protect Your Business With CCTV
CCTV or Closed-circuit television is a brilliant creation of the current times through which you can easily keep a watchful eye on your home as well as on the fields of business. A part from the various obvious job of keeping an eye on others these cameras have far and large been known to lend […]
